Indian Embassy in Indonesia Launches AI Avatar ‘Dewi’ to Strengthen Public Outreach
The Indian Embassy in Jakarta has introduced ‘Dewi’, an artificial intelligence (AI) avatar, to improve public outreach and share information about Indian culture, travel, scholarships, business, investment opportunities and consular services.
The embassy unveiled the digital avatar in a post on X on Tuesday, describing Dewi as its new AI face. The initiative aims to make updates about India and the India-Indonesia partnership more accessible to a wider audience.
India’s Ambassador to Indonesia, Sandeep Chakravorty, also shared the initiative on X during Navaratri and Durga Puja. He said the AI avatar was ready to guide its followers on the auspicious occasion.The embassy has encouraged people to follow its account for regular updates and invited them to connect with Dewi.
The initiative is intended to reach both Indonesians interested in India and members of the Indian community living in the country. According to the Indian mission, Indonesia is home to approximately 1.3 lakh Persons of Indian Origin (PIOs) and around 15,000 Non-Resident Indians (NRIs).
Many members of the Indian community work as professionals, including chartered accountants, teachers and engineers. Regional and pan-Indian community associations in Jakarta and other major Indonesian cities also contribute to cultural exchange and community engagement.Through Dewi, the embassy aims to strengthen digital communication and promote awareness of India’s cultural, educational and economic links with Indonesia.
